Access Hollywood Live
General Hospital vixen Vanessa Marcil Giovinazzo is slated to be a guest on Access Hollywood Live tomorrow. Giovinazzo will discuss her marriage to CSI NY's Carmine Giovinazzo, her alter ego finally being hitched to Sonny (Maurice Benard) and her campaign for Oral B Glide, which benefits Operation Smile. To find out what time and channel Access Hollywood Live airs in your area, click here!
Broadcasting and Cable has a promising new article up on their website today detailing how local NBC affiliates plan to refocus on the Peacock's daytime lineup, and according to the article, long-running, daytime sudser Days of Our Lives appears to be key to that strategy!
The group also will get an assist from its network and syndication marketing arms. They are partnering to create a cross-promotion featuring the network’s soap opera, Days of Our Lives, and Real Housewives that will rebrand the reality show as a new sort of daytime soap.
“From a network, we see it as a benefit for us,” says Scot Chastain, NBC’s senior VP of affiliate marketing and development. “By pairing the two, we send more of a youth audience to Days, and we expose an older audience to Housewives. There’s a lot of cross-blending potential there.” READ MORE