VH1 Soap Hit The Floor Debuts at Number 1 in Demos
Primetime soaps continue to pull in audiences for cable networks. Hot on the heels of The Haves and the Have Nots giving OWN its most watched premiere, comes this great news. VH1’s new NBA dancers soap Hit the Floor debuted with strong demographic numbers on Monday, the network announced.
VH1’s premiere of its new scripted series “Hit The Floor” ranked as the #1 cable program in its time slot among Women 18-34 and Women 18-49 during its 9:00PM* premiere on Monday, May 26.
VH1 scored with the Monday night premiere of its new scripted series “Hit the Floor,” averaging a 1.8 in the Women 18-34 demo, a 1.5 in the Women 18-49 demo, a 1.0 in the Adult 18-49 demo and a 1.1 in the Adult 18-34 demo.
The series premiere episode at 9:00PM* drew in 1.5 million total viewers to VH1. When combined with the 11:00PM* encore episode, over 2.5 million total viewers were introduced to the Devil Girls on VH1’s “Hit the Floor” on Monday Night.
Photo Credit: VH1