Over 900,000 Watch Daytime Emmys on HLN



 



There's good news, and not-so good news in regards to the Nielsen ratings for Saturday night's Daytime Emmy telecast on HLN. First the good news. The premiere broadcast of the 39th Annual Daytime Emmys was the most watched, regularly-scheduled non-news broadcast in the network’s history. A reported 912,000 people tuned in; 327,000 among adults 25-54 Now for the not so good news.
 

The telecast's ratings were down from viewership of last year's CBS airing of the 38th Annual Daytime Emmys (5.4 million) by 83 percent. Considering that many of daytime television's most diehard fans might not have cable, I'd say the show did impressive business.

It doesn't take nearly the amount of viewers to be considered a hit and/or make a profit on cable as it does for network TV. Over two million people tuned in to all five of HLN's Daytime Emmy broadcasts as a whole. Here's hoping that will be enough to entice them to air the show again next year!


Comments

JasamForever's picture
Member since:
29 December 2009
Last activity:
24 min 51 sec

Let's hope so!

TV Gord's picture
Member since:
18 February 2009
Last activity:
42 min 38 sec

Hopefully, next year's daytime Emmys will be folded back into the Prime Time broadcast, as it was in the early 70s and earlier. That's the best hope we have of soaps getting any kind of exposure to a significant audience.

tori87dec's picture
Member since:
13 March 2012
Last activity:
5 weeks 3 days

Tony Geary looks 85 not 65,cool it on the plastic surgery!

soapbaby's picture
Member since:
7 April 2011
Last activity:
16 hours 14 min

Mortimer!

The_Moustache's picture
Member since:
17 June 2009
Last activity:
17 sec

there's NO good news here, STOP IT.

this is just plain embarrassing.

wasabi's picture
Member since:
23 August 2011
Last activity:
9 weeks 3 days

Considering we'd never even heard of HLN before, and had to search our cable guide to even find it, it's not surprising so few people watched. Sadly, the hackneyed writing for the presenters' intros was pretty much as awful as last year's (and most years for that matter).

soapbaby's picture
Member since:
7 April 2011
Last activity:
16 hours 14 min

Rip Taylor?

RealityCheck 33's picture
Member since:
13 February 2010
Last activity:
1 hour 23 min

Tony Geary is starting to look like a thin Santa Clause. UGH.

Member since:
28 February 2009
Last activity:
2 hours 7 min

The_Moustache wrote:
there's NO good news here, STOP IT.

this is just plain embarrassing.

And yet...and YET....0 viewers would be even more embarrassing.

Jamey's right: It's a good number to reach even considering either A. many viewers don't have cable, satellite, etc. B. they may not have been able to find HLN and C. some may have forgotten about the ceremony.

I have a question: When did Dr. House become a commenter on the DC boards?

MsAgentProvocateur1's picture
Member since:
2 December 2011
Last activity:
1 hour 4 min

There's an article posted on the WLS site that states that NATAS is considering a hybrid Emmys combining the Daytime with the Sports and News Emmys.

Can you say YAWN??

I think it was obvious from this weekend's broadcast with only 4 soaps remaining on TV, the Emmys are seeking a reduced role for the Soaps for the foreseeable future.

marknsprmo's picture
Member since:
14 June 2009
Last activity:
2 hours 32 min

It might also have to do with HLN to start with. I was not even sure what that was when I heard it was airing the daytime awards. I had to figure out where that was on my cable listing. Actually I thought HLN was a shopping network lol. Anyway I also did not know what day the show started or what time. I actually came across it by accident when I was perusing the channels. So maybe people like me just didn't find it as well as a portion of the audience not having cable. Plus maybe people thought it was just gonna be another advertisement for Vegas with a children's charity telethon and an Oprah Winfrey worship service that she didn't bother to attentd thrown in for good measure! Boring as the show was and as few viewers as it had, it still was way less embarassing than last years offering.