P&G and Wal-Mart Team for "Family Friendly" NBC TV Movie





Deliverance: The Next Generation? Well, well, who said Procter and Gamble was getting out of the TV game? According to the Wall Street Journal, P&G is teaming up with Wal-Mart to produce a two-hour, NBC primetime movie called Secrets of the Mountain. Snort. Giggle. This flick, revolving around a single mom who takes her young uns up on a mountain for some reason or another, is being heralded as Wal-Mart and P&G's attempt to combat all the "risque" television out there. Okay, who wants to inform Wally World that P&G's idea of "family friendly" TV generally involves people hunching on their kinfolk and deranged women snagging men in bear traps?

 

Boy oh boy that Jeff Zucker is one swell programmer. Why I think a talking spider might oughta just write "SOME EXECUTIVE" in her web about him! I mean, really, what better way to save NBC than to greenlight a venture from the television production arm of a conglomerate that saw it's two long-running TV franchises snuffed out in one year? Looks like I will keep finding my light— along with my DVR— on ABC.


Comments

basilnsybil's picture
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22 April 2009
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3 weeks 5 days

Well now here we go P&G who could not keep As the World Turns and Guiding Light going and NBC a network with  failed  Jay Leno show  dropping many great dramas like Southland, Life coming together to do a family movie. Quick someone tell Walmart ABC, AMC, networks and production  teams would be a better return on investment!

soapfanccb's picture
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22 September 2009
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GL fans?  Check out www.celebrityeventsgroup.com/so-long-springfield they have 2 events coming up for us!  The tour is making another stop - Mohegan Sun, in Uncasville, CT & a cruise!!  oh ya, you heard me a GL cruise!!

Scout's picture
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21 November 2008
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How funny...

Just yesterday I decided to no longer patronize Wal-Mart after being told by an employee there that "if I didn't like the way they did things, then don't come back to Wal-Mart."

So I won't -- although I admit to going a little Victor Newman on her ass. Or was I Mitch Lawrence?

Anyway, all this crap sounds awful. Another oh-so brilliant move over at NBC...

henry007's picture
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24 January 2010
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Just another reason why I don't watch NBC. I wish I knew their secret in keeping their jobs, they are such frak ups. I don't watch a lot of broadcast TV, I have the premium movie channels and I signed up for more channels, after ATWT is over I'm done with daytime TV.

myworld's picture
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17 March 2009
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OMG I saw that youtube post Jamey! I laughed but felt so bad for laughing. THis is why people in the South get a bad name lol!

TV Gord's picture
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18 February 2009
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This is just an odd observation:  I've read over the past year that Wal-Mart refused to sell Eminem's and Green Day's latest albums because of their content. 

The funny thing is, I'm in Canada...and Wal-Mart is exactly where I bought BOTH of those albums! 

I guess Wal-Mart doesn't care about corrupting Canuckleheads like me.  :-/

Member since:
14 December 2008
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5 days 20 hours

Oh my God, there goes Walmart again. Well, I certianly won't be watching.

Member since:
14 February 2010
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2 years 13 weeks

While I don't agree with all the decisions NBC has made in the past, I WELCOME family friendly movies and am glad that ANYONE is taking an interest in trying to produce something you can watch without being taken into places of boundary that shouldn't be crossed.  I would be so happy to be able to watch something that doesn't have "reality" show language or content.  I hope they do this endeavor justice. 

T.V. today has nothing but objectionable language, sexuality, violence, etc.  People in general shouldn't be force-subjected to the CONSTANT exposure and influence in the wearing away of boundaries in morals, ethics, values, thoughtfulness, unselfishness, caring, conscientiousness, and common sense necessary to humanity, civility and self-valuation.  The public need to be exposed to situations and experiences that don't revolve around people exposing themselves to the worst life has to offer.

Something to think about.

TV Gord's picture
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18 February 2009
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If only we could live in a bubble without anything objectionable.  Unfortunately, we eventually have to step out the front door and head to Wal-Mart to buy P&G products.  If you can do that without hearing the f-word from strangers at a transit station or walking down the aisles of the store, I'm happy for you.  The world is filled with vulgarity these days, though, and we've reached a point where quaint shows where people speak to one another with civility will probably be seen as unrealistic.  I wish it were a more family friendly world, too, but I'm afraid the can of worms known as crassness has long ago been opened.  I sincerely wish Wal-Mart & P&G the best, but I think the experiment is doomed to fail.

Member since:
14 February 2010
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IF CIVILITY WAS ALL WE HAD TO WATCH ON T.V. AND IN THE MEDIA AROUND US--SOCIETY WOULD RESPOND OVER TIME WITH THAT EXPOSURE, JUST AS THEY HAVE RESPONDED INVERSELY TO WHAT CRAP HAS BEEN OUT THERE FOR THE LAST TOO MANY YEARS.  WHAT IS ON T.V. AND WITH THE ADVENT OF THE "LET US KNOW WHAT YOU THINK" MENTALITY, THE WORLD IS FILLED WITH  PEOPLE THINKING THEIR OPINION MEANS MORE THAN IT DOES.  PEOPLE'S OPINIONS AND ABILITY TO WRITE DOWN "THEIR THOUGHTS"  RE: EVERY NEWS/MEDIA STORY, ETC, DOES NOT INFILTRATE SOCIETY IN A GOOD WAY, AND SOCIETY MATTERS.  THE WORLD WE LIVE IN AND THE PEOPLE'S BEHAVIOUR IN IT MATTER GREATLY.  CIVILITY IN HISTORY WAS PERSUED AS A HUMAN STANDARD AND WAS SPOKEN IN CONVERSATION AS SUCH, BECOMING THE MOSTLY-NORM> NOW PEOPLE ARE SPEAKING TO IT AGAIN AS A SUBJECT BECAUSE IT IS MISSING. 

THERE IS NOT ENOUGH TIME SPENT THINKING QUIETLY, AS OPPOSED TO TALKING.   THERE IS MUCH TO BE LEARNED IN SILENCE AND BECOMING SELF-AWARE.  AT THE END OF THE DAY, FAMILY MATTERS AND HOW WE TREAT EACH OTHER MATTERS GREATLY.

TV Gord's picture
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18 February 2009
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smartgirl06 wrote*:  "If civility was all we had to watch on TV and in the media around us--society would respond over time with that exposure, just as they have responded inversely to what crap has been out there for the last too many years."

* I took it out of the impolite and less civil ALLCAPS!

---

You give television too much credit.  I am in Canada, where people are always commenting how much more polite we are and where we have much less crime, especially violent crime.  Yet, we have more "adult" material on our airwaves than Americans do.  When the Sopranos was on, we got it on one of our over-the-air networks (CTV) at 10pm.  Some of our shows include nudity, and we allow much saltier language than you do on the American networks.

In addition to all that, we are exposed to all of your networks and most of your cable channels (or their content, at least).  So we have the same influences that you have, PLUS more!  Considering all that, we should be further down the road to hell than you are, yet we are not.  (I heard someone on sportsanchor Jim Rome's show on Friday refer to Canada as "the way America was in the 70s".  That's not too far off the mark.)

It's fine to say society would improve if everything were to suddenly be cleaned up, but aside from being utterly unrealistic, it's just not true.  The problems you have in America cannot be blamed on television.  Think of all the countries around the world that hardly have any crime.  They get all of the American programming, yet they live placid lives.

It's great that Wal-Mart and P&G want to try this experiment, but if you think it's going to make any difference, you're deluding yourself.

Now, if you'll excuse me, I'm going back to watching my Waltons movie that I bought on DVD last week.  ;-) 

Member since:
14 February 2010
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There are many culteral variables, but the US and especially Southern California where I am from, there is a HUGE DIFFERENCE in our streets and cities where the reality television shows are showing up in the way the kids dress, and their behaviour.  The decline of the in-tact family in general allows the kids to be watching the shows they do that produce the type of behaviours (violence, sexting, i.e. not having self respect) and dress changes that I am speaking of.  The exposure to language and seeing violence and adult behaviours you optimally DO NOT want children exposed to DO ABSOLUTELY HAVE A DIRECT RELATIONSHIP TO WHO and HOW THEY THINK THEY SHOULD BE.   I am talking about force-subjection, which includes the media bombaring the airwaves with this type of exposure.  This includes the magazines, online and media that is out there splashing these ideals to the most sensitive in our culture--THE CHILDREN.   I have worked in a number of school districts and form my opinions directly related to conversations I have had with the students and their parents and the behaviours I witness day to day from them.  It is interesting how quick people defer to acquiescing to what the worst case scenario is vs. what my point was at the start, which was that if instituted, over time, there would be societal changes in behaviours after taking away the language, sexuality, and violence I spoke of at the beginning of all this.

T.V. today has nothing but objectionable language, sexuality, violence, etc.  People in general shouldn't be force-subjected to the CONSTANT exposure and influence in the wearing away of boundaries in morals, ethics, values, thoughtfulness, unselfishness, caring, conscientiousness, and common sense necessary to humanity, civility and self-valuation.  The public need to be exposed to situations and experiences that don't revolve around people exposing themselves to the worst life has to offer."

It is interesting that people are so quick to throw out words to me that I am "delusional," "utterly unrealistic," and my thoughts "just not true."  I am also not talking about "living in a bubble."  Do you not want what is best for society?  Do you not care about what infiltrates the mind of a child, let alone the adults who engage in behaviours directly consequential to watching hundreds of hours of reality t.v.?  It changes what society accepts as "normal."

You could apply the idea of how people treat each other and the need for civility and common sense and thoughtfulness to many situations.  How we treat each other as families, neighbors, teachers, friends, leaders, professionals, communites, etc., is imperitive for a civil society to continue. 

Our society would benefit from much more thoughtfulness and much less selfishness.  The reality t.v. producers are only interested in "stiking while the iron is hot" mentality, which includes selfish, thoughtless-to-repercussion, but very and sometimes exclusively thoughtful to the personal financial gain.  The producers are not thinking about what impact their product will have on society. 

When you read, become educated and involved in certain fields that include studies in a changing society, sociological studies, attend continuing education, gain degrees, speak to professors, teach seminars, etc. you gain a lot of background understanding about things most aren't exposed to.  But then again, you could just look around and see how how much society has changed all on your own, and still want better.  People just aren't as civil as they once were, and people are what make up societies.  Wanting better is what those who care do.  I care.  It matters to me, obviously.

If you were to talk to a monk on how they see the world, or read from the writings of the Dalai Lama, their thoughts are predicated on kindness = civility. A quote from the Dalai Lama: "I learn as much from a turtle as from a religious text."  I chose this thought for it's seeming simpleness.  But there is much deeper thinking to it--much thoughtfulness.  Maybe this isn't the forum for that here.

By the way, my "all caps" button wouldn't release on my previous post.

TV Gord's picture
Member since:
18 February 2009
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2 hours 38 min

Uh-huh.

Well, it's fine to pontificate on the way the world should be, but we must deal with things as they are in reality, and there's no way the world is ever going back to the simpler times you long to see.  I don't know how you would ever hope to put the worms back in the can.  Keep dreaming, though.  Smile