Y&R Drops to a 3.6; Guza Reclaims Top ABC Spot From Pratt


The week of March 9-13 wasn't a good one for daytime's top soap. CBS Daytime's The Young and the Restless was the only soap on the Tiffany Network to actually lose viewers that week, and a lot of them. According to Soap Opera Network, Y&R lost 302,000 viewers from the previous week, causing their household numbers to dip to a depressing 3.6 (Ouch!). Could it be that viewers are growing a little weary of the whole Kay/Marge identity farce? Seriously Auntie Maria, you know we love ya', but this plane has circled the airport long enough, let's bring her in for a landing! Y&R's sister sudser The Bold and the Beautiful gained 27,000 viewers (There's no accounting for taste.) to hold steady at Number 2 in households with a 2.5.
Proctor and Gamble's As The World Turns also added a few eyeballs over the previous week, 6,000 to be precise, to hold steady at 2.0, tying ABC's One Life to Live and NBC's Days of Our Lives for fourth place in households. P&G's other soap, Guiding Light saw the biggest CBS ratings surge for the week, adding a well-deserved 48,000 viewers to maintain it's 1.7 from the week prior.
Meanwhile, Bob Guza can breathe a sigh of relief, since his General Hospital gained 62,000 viewers, while former writing partner Chuck Pratt's All My Children lost 82,000 viewers. One week after being named ABC Daytime's ratings champ, AMC is once again the lowest rated soap on the network. With a 1.9, AMC is just two points above CBS's Guiding Light. Though it should be noted, AMC is only one ratings point below OLTL and just two points separate it from GH. As for ABC's best soap, OLTL added 51,000 viewers over the previous week.
That leaves us to the seemingly-charmed Days of Our Lives. For months fans, industry analysts and moderately-trained monkeys have all been trying to figure out how NBC's lone soap, sans a serialized lineup, and possessing a head writer who is the textbook definition of hack, has held such steady numbers. Well, it looks like Dena Higley's deal with the devil might be reaching its expiration date. DAYS lost 216,000 viewers the week of March 9-13, dropping two points in households.
Numbers are based on Live+Same Day ratings
Ratings for the week March 9-13, 2009
(Compared to Last Week/Compared to Last Year)
Total Viewers
1. Y&R 5,093,000 (-302,000/-156,000)
2. B&B 3,530,000 (+27,000/-330,000)
3. GH 2,747,000 (+62,000/-119,000)
4. DAYS 2,698,000 (-216,000/+54,000)
5. OLTL 2,684,000 (+51,000/+182,000)
6. ATWT 2,680,000 (+6,000/-372,000)
7. AMC 2,618,000 (-82,000/+72,000)
8. GL 2,260,000 (+48,000/-341,000)
HH
1. Y&R 3.6/12 (-.2/-.2)
2. B&B 2.5/8 (same/-.3)
3. GH 2.1/6 (+.1/-.1)
4. OLTL 2.0/7 (same/same)
4. DAYS 2.0/7 (-.2/same)
4. ATWT 2.0/7 (same/-.2)
7. AMC 1.9/6 (-.2/-.1)
8. GL 1.7/5 (same/-.2)
Women 18-49 Viewers
1. Y&R 1,114,000 (-106,000/-50,000)
2. GH 888,000 (-22,000/-120,000)
3. DAYS 836,000 (-55,000/-50,000)
4. OLTL 807,000 (-19,000/-51,000)
5. B&B 773,000 (-5,000/-105,000)
6. AMC 728,000 (-100,000/-129,000)
7. ATWT 676,000 (+1,000/-132,000)
8. GL 569,000 (-24,000/-247,000)
Women 18-49 Rating
1. Y&R 1.7/11 (-.1/-.1)
2. GH 1.3/8 (-.1/-.2)
2. DAYS 1.3/8 (same/same)
4. OLTL 1.2/8 (same/-.1)
4. B&B 1.2/8 (same/-.1)
6. AMC 1.1/7 (-.1/-.2)
7. ATWT 1.0/7 (same/-.2)
8. GL 0.9/5 (same/-.3)
Girls 12-17 Viewers
1. GH 53,000 (+23,000/-11,000)
2. OLTL 41,000 (+12,000/+12,000)
3. DAYS 30,000 (-9,000/+2,000)
4. Y&R 26,000 (-12,000/-9,000)
5. GL 23,000 (-13,000/-42,000)
6. AMC 17,000 (-7,000/-1,000)
7. B&B 14,000 (-17,000/-23,000)
8. ATWT 13,000 (-30,000/-40,000)
Women 18-34 Rating
1. Y&R 1.2/8 (same/+.2)
2. DAYS 1.0/6 (same/+.1)
3. AMC 0.9/6 (-.1/+.1)
3. GH 0.9/6 (-.1/-.1)
5. OLTL 0.8/6 (-.1/+.1)
5. B&B 0.8/5 (+.1/same)
7. ATWT 0.7/5 (same/+.1)
8. GL 0.5/3 (same/-.1)
Men 18+ Viewers
1. Y&R 1,219,000 (-137,000/-171,000)
2. B&B 769,000 (-40,000/-197,000)
3. ATWT 544,000 (-36,000/-161,000)
4. AMC 534,000 (+10,000/+20,000)
5. DAYS 521,000 (-162,000/-29,000)
6. GH 462,000 (+9,000/-47,000)
7. OLTL 451,000 (-30,000/-20,000)
8. GL 435,000 (-18,000/-106,000)
-------------------------------------
Day-To-Day Ratings - HH/Total Viewers
AMC
Monday: 2.0/2,682,000
Tuesday: 2.0/2,759,000
Wednesday: 1.9/2,511,000
Thursday: 1.8/2,581,000
Friday: 1.9/2,557,000
ATWT
Monday: 2.1/2,969,000
Tuesday: 1.9/2,546,000
Wednesday: 1.9/2,616,000
Thursday: 1.9/2,518,000
Friday: 2.0/2,753,000
B&B
Monday: 2.7/3,612,000
Tuesday: 2.5/3,474,000
Wednesday: 2.6/3,674,000
Thursday: 2.4/3,257,000
Friday: 2.5/3,632,000
DAYS
Monday: 2.2/2,727,000
Tuesday: 2.1/2,739,000
Wednesday: 1.9/2,624,000
Thursday: 2.1/2,888,000
Friday: 1.9/2,512,000
GH
Monday: 2.0/2,739,000
Tuesday: 2.1/2,770,000
Wednesday: 2.0/2,778,000
Thursday: 2.2/2,869,000
Friday: 2.0/2,576,000
GL
Monday: 1.8/2,551,000
Tuesday: 1.7/2,259,000
Wednesday: 1.6/2,188,000
Thursday: 1.6/2,100,000
Friday: 1.6/2,201,000
OLTL
Monday: 2.0/2,649,000
Tuesday: 2.1/2,853,000
Wednesday: 2.0/2,683,000
Thursday: 2.1/2,812,000
Friday: 1.8/2,423,000
Y&R
Monday: 3.7/5,195,000
Tuesday: 3.8/5,371,000
Wednesday: 3.7/5,258,000
Thursday: 3.3/4,597,000
Friday: 3.5/5,044,000
----------------------
For the SEASON September 22, 2008 through March 15, 2009
HH
1. Y&R 3.8
2. B&B 2.7
3. GH 2.3
4. DAYS 2.2
5. AMC 2.1
5. OLTL 2.1
7. ATWT 2.0
8. GL 1.6
Women 18-49 Rating
1. Y&R 1.8
2. GH 1.5
2. DAYS 1.5
4. B&B 1.3
4. AMC 1.3
4. OLTL 1.3
7. ATWT 1.1
8. GL 0.9
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Comments
23 April 2008
6 hours 13 min
This once again proves that the Neilson's are a corrupt and unreliable the way it is set up for soap viewing with DVRs. I know a lot of ppl in the "golden" age bracket they want and they watch them online or DVRs, especially Y&R to be exact. I guess a view isn't a view.
12 February 2008
2 hours 13 min
Guza, Higley, & Pratt need to be taken out back and shot for the garbage that we see everyday. AMC may be in this writing nightmare for a while, but I'm confident that Salem & Port Charles will be seeing greener pastures soon...
YAY for GL!!!!!
10 February 2009
13 hours 24 min
And I thought (hoped) the ratings drop from the week before would mean the beginning of the end of Guza. Bummer this rise in GH's numbers!
22 February 2009
1 year 21 weeks
The increase was very small. Besides, Gh has been losing so many viewers so fast that it had to have an increase sooner or later . The fact that they gained only 60,000 actually should be considered bad for the show. They need to give OLTL that 3PM spot, it is 10,000 times better than that idiot Guzas General Hospital and 1000 times better than AMC.
5 January 2009
4 years 2 days
I have given up on GH, although I tried to hold on for a Carly/Jax, Liason reunion and Michael waking up, I just couldn't hold on after my DVR episodes hit 25 unwatched.
Maybe now the Bloe show and Kay/Marge to infinity will end! I'm committed to giving Y&R till April 15th, but I can't take much more of this!
19 February 2009
2 years 19 weeks
Way to go GL!! Great writing, the Otalia storyline, and getting rid of some dead weight has brought GL back! They deserve to be back in the hunt and they are getting old viewers to return and new one are coming in! Keep it up!!
10 October 2008
7 hours 50 min
How in the hell can GH gain more viewers and AMC gain less? GH sucks!!! AMC has gotten a lot better!
20 January 2008
1 year 21 weeks
As for AMC, not surprised it's fallen so hard - nothing I've watched recently or read about the future has gotten me to come back full-time to a show I once loved. Even when I didn't care for some storylines, I used to at least stay on because I cared about where the characters were heading. Now everyone is just so miserable and deceitful, there's nothing there to make me care about Pine Valley and start watching again.
As for OLTL, brava to staying losing little viewership and actually thriving in the ratings game. It's well deserved.
18 November 2008
3 years 5 weeks
Shocked by the Y&R #'s although the whole Tyra/Karen/Neil storyline does suck in a major way, and the Marge storyline is as long in the tooth as she is. Not so shocked by the AMC drop, or should I say 'The David Hayward Hour'. Now in regards to the GH ratings jump.....how,how,how???? Guiding Light is starting to pull me in, and this is a show I had NEVER watched before a month or two ago(and no, not for Otalia like everyone else in pop culture.Although I did find out it is a great storyline once I started watching it.)and I gotta say it's pretty good when I can handle the camera shots.I live on the west coast and I think pretty soon Guza is gonna have to put a hit out on Grant Alexander if they wanna keep their show on because even I can see how his character has revitalized that entire show.
27 January 2009
1 year 48 weeks
"Guiding Light" deserves the ratings spike - this show is really getting good...finally! I can't believe that just a few months ago I was hoping that it would be put out of its misery, but not now. I don't think it's quite at the caliber of a "Y&R" or "OLTL" yet, but it's getting there.
I'm shocked with "GH" though. That show is just unwatchable for me now. Thank you, Bob, for your not-so "top notch" writing.
6 February 2008
2 days 2 hours
This should show Pratt that not many people is interested in a dreadful Rendall reunion history or not. Rendall is dead leave it that way. However Rendall is not the only problem with AMC they need storylines instead of plot
16 December 2008
2 years 47 weeks
I really don't get why they don't count Canadian viewers ? if they did I know Y&R & OLTL would be tops
22 January 2009
2 years 3 days
I think Y & R has gotten so dark and depressing. The acting is stellar but almost every couple is cheating and the two happily married couples (Lauren and Michael, JT and Victoria)are never shown. Katherine can't get her identity back and now Kevin is being psychologically abused and damaged. Sharon is having a break down and instead of dealing with her stealing and depression they are having her sleep with every man in town. Neil is cheating after being married two months. Nick is sexing up his wife and ex with no quilt. It's just a bit too much lately.
You need a mix of the dark with some light and there is absolutely no light on the show now, and no romance at all.
11 September 2008
5 days 12 hours
I am not suprised by the ratings slump of Y&R, like I said before the show sucks right now. Maria Bell is just another hack and deserves NONE of the praise she is getting. She took a show that needed some storyline tweeks here and there and made it unwatchable.
18 February 2009
4 hours 16 min
HockeyGurL, Canada has its own ratings. Perhaps you could write to Nelson Branco at tvguide.ca to ask why they don't have the ratings on their website.
5 January 2009
4 years 2 days
It's so crazy, because in the middle of the storm this country is facing, these soaps have a golden opportunity to expand their base with all of the people at home out of work, by providing escape, a modern mix of diversity and more innovative story lines, that appeal to a generation that has better quality, smarter tv.
Rather than show at least a mix of angst/drama/uplifting escape, they have chosen to recreate a dumbed down Gotham in Genoa City, replete with crime, buffoonish characters, debauchery and segregation. I personally don't watch soaps to see the same isht I see on the news, but at the same time, I don't want to see Passions either, which this soap is fast becoming. I'm waiting for a chimp or little Tommy to show up and counsel Cane on the custody hearing.
26 February 2009
39 weeks 6 days
Y&R has too many depressing stories, too much sleaze, no one to root for. Who wants to see tawdry sex from characters who are supposed to be heroic (Neil, Sharon), unsympathetic slime touted as leading men (Billy, Victor), cruel, vile torture 24/7 (Kevin's story)?
The other shows seem to be in their usual numbers, only a slight drop up or down.
22 January 2008
44 min 12 sec
too many depressing stories, too much sleaze, no one to root for. Who wants to see tawdry sex
***
Hey, who are you to pass judgement on my love life? Oh wait, what were we talking about again?
6 February 2008
2 days 2 hours
AMC has gotten better really? For a while there it was good but with the Rendall upcoming reunion Guiding Light will pass it by
2 March 2009
3 years 37 weeks
Y&R deserve to drop in the ratings...for months now the actual fans of the show been talking about how they dont recognize their characters and the writing is bad Yet you have MAB and her team giving interview talking about how good the show is patting themselves on the back while some of these so called interview giving them high fives agreeing with them...Well reality is so different and self praise means nothing when fans uses their remote. In this economic hard times peoples lives are dark, the news is dark. People are looking for a way to escape its the reason Romance Novels, video games etc is increasing their sales in this recession...
Hint.. get a clue. peace out
22 January 2008
44 min 12 sec
I have been vocal in my praise of MAB, as has the rest of DC, she got this show back on track and gave us some of the best Y&R since Bill Bell first became ill, however, things are starting to get a bit disjointed. This happens with all shows though.
18 November 2008
3 years 5 weeks
well said monamis. i read these posts and I had to agree with alot of it. don't get me wrong y&r is the hottest thing in daytime right now imo(with oltl in 2nd)but it dawned on me that i was grading it on a scale.does it suck less then the rest of the soaps?yes.is that because m.a.b. has stayed true to the characters i grew up with?no.daytime as a whole is so off the mark right it appears to be sabotage.i read better fanfic storylines than i see on my tv everyday.lets be real about this...everyone knows at least a few people at home everyday for one reason or another,but (hopefully)they will never in history have another chance to grab new viewers,and regain old than right now.,people want to focus on other peoples drama to avoid their own,and daytime is in the mainstream media everyday now between rianca,nuke,and,paycuts of a-list soap actors,and out-and-out bloodbaths at certain shows and they STILL cant pull their heads out of there asses.i can say at least with m.a.b she and her team 'appear' to have a grasp of the history of the show they are working on.whether they choose to honor it or not....well.on the other hand you have amc and gh who apparently must have clauses in their contracts stipulating never to hire someone who has seen or heard of their show before.jmo....oh, and jamey you remain a fool...oh, wait what were we talking about again?...lol.
5 January 2009
4 years 2 days
What does back on track mean? Is it dusting off the same recycled storylines, or forging a new path with respect for history? If MAB can do both, I will shut up and start supporting her, but when she continues to recycle the past without innovaton, it's not retro, it's just regurgitation.
LML featured grown and sexy romances with mature characters, boldly created an interracial supercouple, made a primary character jewish, and integrated the Winters with the rest of the cast in a storyline that didn't suck. Greg Rikhart a non-classical soap star, was given a meaty storyline that featured some of the best acting the soap has seen. The dialogue and production quality under LML, brought the show to a higher level, that rivals prime time soaps. These were all great things that LML did, and MAB has yet to demonstrate.
MAB is glaring in her lack of respect for character development. How can you have all this stuff going on with the quad and not have Colleen, the Winters any of Lily's inner circle talk through the fallout? Why is Neil not pitching a fit about being passed over for the board seat yet again? Those are the relationships everyone wants to see fleshed out, beyond just Chloe and Billy. By not fully exploring the canvas of characters, MAB leaves a glaring whole in the shape of character and relationship development in the story.
I really hope that the entire DC crew can take an objective look at the current stories and why they are not being bought by the audience. You give an actress who consistently flubs her lines, has no romantic chemistry with any of her costars, and seems incapable of showing vulnerability kudos for being a "powerhouse of acting," but call someone who is excellent at getting the audience to empathize with her, and very consistently emotes well a "hair model" and a nag. Well let's give Flo from the Jeffersons an emmy for being sassy and snarky then if that's how you define good acting. Further you call her a nag, but totally ignore the fact that Mac was always a judgemental shrew if still likeable.
You guys exist in a very small group of respectable journalists we have on the soap landscape and if you pander to the powers that be, or play silly partisan games and can't look at an executive, or actor's performance objectively, you lose credibility and we all lose in the end.
As you all have pointed out, the fans have "voted with their remotes" and we are not buying what's being shipped right now.
It's fun to hear the caustic and sarcastic banter on the podcast, but when you have journalists who can't see a performance objectively because of their stereotypical views of what a woman of color should act like, I don't think that serves anyone well. This soap is in Wisconsin, and folks in Wisconsin are not folks in Compton. I would love to see a storyline where they explore why Lily is the way she is. She had a mother who was ghetto fabulous, don't you think it's normal that she downplay that side to fit in to the peer group she grew up in? I don't understand why this is criticized as so unrealistic. I wouldn't be surprised if Dru's behavior embarrassed Lily sometimes, it certainly embarrassed Neil.
2 March 2009
3 years 37 weeks
Thank you, thank you monamis for your insight and raising so many valid points especially on the journalists objectivity. I am very glad that fans of the show is really using their remote to send a CLEAR message.
I am glad lily behavior is nothing like Dru i know some would seek to pigeon hold AA people to these behavior and i believe Mr. Bell intention was to show people that even though you weren't born to the best parent and live on the street that YOUR CIRCUMSTANCES doesn't not defined what you can become and the sky is the limit if you are willing to try and have people who believe in you..and that is why Dru was the way she were its her experience, her own sister did not speak like dru or behavior like her because she did not have the same experience so it would be very ingenious for lily to be her mother when she was given every opportunity that her mother miss... that's my rant because you totally summed up what i was afraid to say about these journalists.
10 December 2008
1 year 42 weeks
Yep, that is completely true, I watch all of my conent online and i dont want to change, its faster, easier and i am able to watch multiple shows in the time it takes me to watch one. I cannot stand TPIC and the way they think. Oh so they actually know that i am watching via online raitings but all of the sudden my eye ball cost less then if i was one of the Neilson 'chosen' sorry thats crap lol.
Anyways nothing shocking here, Days will rebound i am sure and while we all might dislike her she has taken days to NUMBER 3 in the ratings..... i dont understand why, or how but she might actually save the show for another go-around to slaughter it some more lol.
5 January 2009
4 years 2 days
Thanks jgirl!
I grew up with women of color who act nothing like Dru!
Dru's is a product of her environment and more than being black or ethnic, she was a reflection of the lower socioeconomic class she grew up in. Lily may be a valley girl, but go to any midwestern suburban highschool with 1 or 2 black girls in it and see if they act more like Lily or Dru!
22 January 2008
44 min 12 sec
I really hope that the entire DC crew can take an objective look at the current stories and why they are not being bought by the audience. You give an actress who consistently flubs her lines, has no romantic chemistry with any of her costars, and seems incapable of showing vulnerability kudos for being a "powerhouse of acting," but call someone who is excellent at getting the audience to empathize with her, and very consistently emotes well a "hair model" and a nag. Well let's give Flo from the Jeffersons an emmy for being sassy and snarky then if that's how you define good acting. Further you call her a nag, but totally ignore the fact that Mac was always a judgemental shrew if still likeable.
***
It always comes back to this! LOLWe simply have a difference of opion on Lily and Chloe and always will. You say Elizabeth has no chemisty with her leading men, well we are watching different soap operas. She and Billy crackle with chemistry. I'm sorry, Christel Khalil's Lily will never get a pass from me as long as this show goes out of its way to continue distancing this character from any trace of her ethnicity whatsoever. I've always said she can act, but she doesn't ring true for me. I am not saying she needs to be like Dru, but she does need to be black, since the character is black.
2 March 2009
3 years 37 weeks
May I ask what been black means? is it to say you have to act a certain way, dress, speak, listen to certain music, or move in the same circle to been black?...Again trying to pigeon hold AA people to a certain standard is very insulting to all people.
I am so glad there are some people who are willing to realize that people are just people...
22 January 2008
44 min 12 sec
May I ask what been black means? is it to say you have to act a certain way, dress, speak, listen to certain music, or move in the same circle to been black?...Again trying to pigeon hold AA people to a certain standard is very insulting to all people.
I am so glad there are some people who are willing to realize that people are just people...
***
I would by that, if I didn't know the show has said to casting people, "They don't have to be so black" when casting these characters. I am sorry, not giving them a pass. The veteran black actors had to FIGHT for Devon to be cast with a black actor. There are basically no black on daytime, so I am sorry, I need the few we get to ring true and not just "blend in". Can Lily have a black friend? Can she ever date a black guy?
23 November 2008
13 weeks 1 day
LOL why does Lily have to date a black man to prove she's black. I live in Cali and out here people don't limit themselves to dating within their own race.
Thankfully we have a first lady to help dispel traditional stereotypes and combat the ignorance and narrow-mindedness of some. LMAO when she said she was teased for talking like a white girl.
http://www.youtube.com/watch?v=GfVRdZTEyKk